Monday, December 28, 2009

The second-hand shop experiment: part 1

Last month, I went with my girlfriend for second-hand shops discovery.
It is incredible how many of these shops there are in Zurich!
In one of the shops, I asked the sales lady where exactly did they take the pieces from, and whether they were taking also material from privates. When she answered that they collected the clothes from both factories and privates, my curiosity increased.
The lady gave me a fact sheet on which all the "rules of the game" were written. To sum up, the clothes have to be as good as new, cleaned and as up-to-date as possible. No famous brands are required although they are recommended. The number of pieces one can show at a time is ten. In order to show the pieces one would like to sell, an appointment has to be made. The prices are going to be discussed together with the manager/owner of the shop. Should the items be sold within six weeks, 50% of the price will go to the previous owner. One condition: if, after the six weeks have passed, some of the clothes hasn't been sold, the owner has to collect them all. If not, the clothes will be property of the shop.
Fair enough! I said to myself that I had to try this for at least two reasons: A) I'm a student, thus cash is something that I always need; B) even if I shouldn't manage to sell a thing, what's there to lose?
A week later, I was at my parents', where my "I-don't-wanna-wear-it-now" closet is, looking for things to sell. I found more than ten pieces. Things I did not want to throw away because I knew the could work again one day, some things are of really good quality, some others less but still in trend...things that somehow I don't like to wear and did not wear in the past couple of years or that just don't really fit me. Maybe it's time they can be useful to my purse, if not to my wardrobe! Shouldn't they get sold, they'll return in my closet at my parents' place and maybe, one day, I'll be able to wear them again (you know about my familiar tradition of creating our own vintage, don't you?).
With various clutches, a vintage bag, a bow broach, lot of sequin, harem pants, an old D&G pullover and more prepared for their new life, I called the shop to get an appointment.
On January the 8th, I'll bring my ten pieces to the shop. Wish me good luck!


Unfortunately, in the cute little old house in the mountains I'm going to stay in during the next days it's impossible to get any internet access, so I won't be able to blog until Sunday/Monday. Therefore, I wish you all happy new year and I'll see you guys in 2010 :)!


Sunday, December 27, 2009

Streetstyle of the week

Fernanda, 62, Switzerland, met in Lugano

Glasses: Bulgari, bought in Varese (Italy), 300 euros

Jacket: Mango, 150 Swiss francs

Blouse: self-made, from the 80's

Pearls (earrings, necklace and bracelet): gifts

Nacre broach: self-made

Nacre cocktail ring: self-made

Belt: cord for curtains, bought at Macconi, Lugano, 1.30 Swiss francs per meter

Trousers: Mango, 180 Swiss francs

Bag: vintage

Shoes: bought in a boutique in Milan

This is what I call style! Self-made accessories and clothes, creative belts, vintage...A mixture of old and new, expensive and less expensive, the whole perfectly fitting for a 62 years old lady who has chosen some of the latest trends (the 60's shaped jacket, the high waist trousers, patent bag and shoes as well as the cocktail ring, not to mention the colors, pale pink, cream, gray and black, those of this winter) with taste and self-knowledge.
As we Italian speakers say: "la classe non è acqua!"

Tuesday, December 22, 2009

Santa baby, hurry down the chimney tonight

Christmas is coming and these are some cute gifts from Agent Provocateur for every girl who's been good this year...

Melody basque and brief

Love the design. The colors are the hallmark of AP

Marylin brief and garter
Just lovely

Secret: a Collection of Erotic Fiction
Code D'Amour body lotion
Cute and sexy

Pom pom mules
Kitsch and soo boudoire, soo retro, soo cute

I wish you all a merry Christmas!


Sunday, December 20, 2009

Ode to vintage

I'd like to share with you some of my favorites among my vintage treasures.

Suede high waist skirt from the 80's: used to be my sister's. Clip-on earrings bought in Japan in the 80's, leaf brooch, leather belts from the 80's, crocodile clutch form the 70's, wooden bracelets and ethnic bone necklace and stone bracelets: used to be my mom's. Leather gloves: bought at Lux Plus second hand shop in Zurich.

Black polka dots shawl from the 70's, Sergio Rossi suede pumps from the 70's and royal blue high waist belt from the 80's: used to be my mom's. Pink scarf from the 90's, suede high waist belt from the 80's, bonnet from the 90's and high waist skirt from the '80: used to be my sister's. Jean-Charles de Castelbajac handbag with 50's horror movie figure: bought at S2 second hand shop in Lugano.

As you might have noticed, many of my vintage clothes and accessories come from members of my family. As I've already written in previous posts, one ritual my family (especially my mom and I) has is to keep high quality pieces that, as the history of fashion teaches, will most certainly be en vogue again, sooner or later. As a result, we managed (especially my mother, who has collected pieces starting from the 60's) to create our private vintage wardrobe from which, each season, we pick the pieces that we'd like to wear.
(If you're interested in this topic, you might want to take a look at my previous post:

Right now, I'm crazy about the high waist skirts, the handbags and all the belts. They all carry a story with them and that, in my opinion, gives my look a charm that only second hand and vintage clothes can give.

Friday, December 18, 2009

Streetstyle of the week

Anasma, 26, from Paris, met in Sihlcity Zurich

Hat: bough at a gas station in the US, 10 dollars

Feather accessory: self-made, the item will soon be on her website

Shawl: from Algeria, 25 euros

Trenchcoat: Gerard Darel, bought in Paris, 200 euros

Leggings: from New York City, 10 dollars

Leg warmers: from New York City, 10 dollars

Boots: Starmania, New York City, 80 dollars

Anasma is a theatrical bellydance and world dance fusion performer, choreographer, teacher and coach from Paris and New York. Her charismatic look definitely reflects her artistic side and her interest in ethnic and folk style. Her hat, found (surprise surprise!) in a gas station and decorated with a feather accessory, a creation of hers, is gorgeous!

Wednesday, December 16, 2009

Did you know that....

Chloé, A/W collection 2009/2010.
The blouse is one of my favourite items of the actual collection.

Chloé has been founded in 1952 by Gaby Aghion who rejected the formal codes of female fashion of the 50's and introduced, instead, comfortable models that followed the body's shapes?
Soon enough, Gaby Aghion and her business partner, Jacques Lenoir, began with what has brought Chloé to a huge success: hiring young, promising designers who were in charge of creating the new collections.
Among the most talented personalities hired by the house: Lagerfeld and Stella Mc Cartney. The first became head designer of the house in 1966 and created fashion for it up to the 80's returning later on for a relatively short period of time from 1993 to 1997 and always managing to take the label to a higher level of prestige.
During the '70, celebrities and style icons such as BB, Jackie Kennedy and Grace Kelly were usual customers of the house.
In 1997, Stella Mc Cartney took Lagerfeld's place adding a romantic touch to the style of the house.
Her successor, Phoebe Philo, has been the one to create several of the famous Chloé "it" bags of the last five years, one of them being the popular Paddington bag.



Sunday, December 13, 2009

Scott Schuman: the king of streetstyles

Scott Schuman

Instead of my usual street style, this weekend I'm shortly presenting THE blog with which the streetstyle mania has started and the man who created it and who has already become a legend among bloggers. The Sartorialist -that's the name of the blog- has been created by Scott Schuman in 2005 and it's one of the most famous streetstyle pictures blogs in the whole world. Very good pictures and highly interesting looks (the same which give inspiration to the designers of brands such as Gap, J Crew and Ralph Lauren to elaborate the new collections). What more can I say? You need to have a look at his great blog!

500 of his most beautiful streetstyle pictures have been collected in a book named after the blog. Worth leafing through!


Daniela Falcão, "O Rei das Ruas", Vogue Brasil, N.374, October 2009

Thursday, December 10, 2009

Cocktail rings: chunky meets chic

The biggest the better, the more colorful the better: the trend of cocktail rings, jewellery items that definitely have been among the favorite accessories of the last couple of years, are a real boost of glamour that works with almost every outfit and style.

The fascination for these tiny treasured objects becomes bigger once their story is known:
cocktail rings became popular in the States during the 2o's, namely the prohibitionism period. During this time, cocktail rings were worn by women at illegal parties and were a status symbol that represented the independent and rebellious side of the wearer, who was illegally drinking alcohol.
Later on, cocktail rings became a stylish item to wear at important occasions and special evenings.

However, (thank God), today's fashion policy avoids any restrictive rule, so that cocktail rings can be worn at any time of the day and for any occasion. With their colors and forms, cocktail rings bring creativity as well as drama and elegance to our wardrobe.


  • Just Cavalli, Safari ring
  • Asha by ADM rings, green enamel and amethyst
  • Topshop
  • Chanel, Pink flower ring



Monday, December 7, 2009

You want it? You got it!

Here's something to play with: on the Hermès website you can download the model for the collier de chien bracelet, cut it using the instructions and create your bracelet.
The ready-to-use models are available in six different variations.
You can find my favorite here:

Go to the official Hermès website, chose to "travel the world of Hermès" and click on the apposite logo. Enjoy :-)!


Sunday, December 6, 2009

Streetstyle of the week

Barbara, 42, Switzerland

Poncho: bought at Shuga (Lugano), 3600 Swiss francs

Dress: Ballantyne, bought at Malo (Lugano), 2000 Swiss francs (bought at the sales)

Boots: bought at Daelli (Cortina, Italy), 750 euros

Gloves: bougth at Madova (Florence, Italy), 100 euros

Bag: Givenchy, bought at Shuga (Lugano), 1600 Swiss francs

The high gloves under the poncho are one of the most glam trends of the last years. Love them! The colors she chose are very lively, yet perfect for the cold season. Love the Givenchy bag!

Saturday, December 5, 2009

Hair accessories trends

Feminine, coquettish, funny and, most of all, glamorous: feathers, sequin, ribbons, laces and co. are the must haves for hair accessories this winter.

Bethanny Lorelle

Zinke design

Rangoli Jewellery


Wednesday, December 2, 2009

Seventeen Magazine's looking for stylists!

Now, that's cool: you can get your chance to be featured in Seventeen Magazine. How? You have to put together a style-board with your own combinations to style one of the 17 celebrities presented by Seventeen Magazine. Among these: Beyonce, Emma Watson, Rhianna, and many more. The winner's set could appear in an issue of Seventeen Magazine.
And even if you don't win: it's fuuuuuuuuun :-)!

Winners will receive:

1st place: picture featured in Seventeen Magazine
2nd place: year worth of shoes from
3rd place: entire collection of Fake Bake products
5 Runner-ups: style Star Hillary Duff's perfume, Wrapped With Love

Not bad uh?

For more information and to participate:

Have fun styling your celeb!

Should there be any problems with the copyright of the pictures I posted, please send me an e-mail at and I'll remove them as soon as possible, thank you.